The First Bird Who Stands Out Will Get Shot!枪打出头鸟

360Fashion: What is happening now in China with fashion?
360时尚:现在中国时尚业发展是什么现状?


Brian Zhang: "There is old Chinese saying, "the first bird who stand out will get shot!" which means don't be different--''that keeps 1.3 billion people in line for almost centuries. Back in 60's, people [in China] dressed the same color white shirt black pants. Same hair cut. Until the 70's when there were movies brought in from Hong Kong--there were jeans and tight pants with wide open at the end... 80's when we found leather, then Nylon, and today people don't want to be the same, but diversified. Fashion to me is not just a sale pitch motivating consumers being sold on ideas to follow and compete, but to free people to express themselves and be who they are. We're unique creatures.

中国有句俗语叫枪打出头鸟,意思就是不要标新立异-这种思想长期影响着中国13亿人口。回到60年代,当时的人们衣服颜色是一样,白衬衣,黑裤子。同样的发型。直到70年代,香港电影里的牛仔裤,下摆很宽的紧身裤。。。80年代,有了皮草,尼龙。今天的人们不想保持不变,他们追求多元化。时尚对于我来说不仅仅是卖衣服,更重要的是解放大家的思想,让人们自由的去表达自己,我们每个人都有自己的个性。

Fashion is meaning to be liberated, a fundamental revolution of life and total freedom."

Quote from Brian Zhang at the FIRS fashion show.
"时尚就是解放,对生活的根本革新和完全的自由。"

引自Brian Zhang 在杉杉时装秀的采访内容

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